CRAFTED FOR A BOLD AND UNIQUE LIFESTYLE

Swiss Watchmaking Quality and Innovative Creations

Welcome to The RATEL Watches World, The perfect balance between timeless Swiss heritage, cutting-edge technologies and creative design. Cyril Ratel, creator of the eponymous swiss made brand broke the free from the codes and founded the independent company in 2004 in the heart of Geneva, cradle of the greatest watchmakers.

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CYRIL RATEL AND THE TEAM

Cyril Ratel is a swiss entrepreneur passioned about watches, luxury and urban adventures lifestyle.

Born in Switzerland in 1978, he grew up in Geneva, cradle of the greatest watchmakers and luxury, earned a MBA in business economics and launch the eponymous brand in 2004. His passion for watches, entertainment and sport is part of his identity. With a micro-perspective, yet in touch with consumers globally, Cyril has traveled to 100 countries to build RATEL into a pre-eminent niche-brand. ”

“We create watches for the dream chasers, the trendsetters. For people who never give up and who know that no goal is too large, the world is yours for the taking so make the choice to stand up & stand out. Bold or Nothing” - CR